Most AI agencies are 18 months old. They know the tools. They do not know your world. We came at it backward. Before B:Side Advisors existed, our team had spent 35 years inside small business. We learned your world first. Then we added AI.
30 minutes. No pitch. We will tell you honestly whether we are the right fit.
Founder featured in Forbes, The Wall Street Journal, The New York Times, Inc., TechCrunch, MSNBC, and Fox Business.
Founder is ASU W.P. Carey professor and Hall of Fame inductee (2017).
B:Side Capital has financed 5,500+ small businesses and helped create 45,300+ jobs since 1990.
Offices in Denver and Phoenix. Remote with clients across the United States.
Fifteen years of operating small business. Five years running a major SBA lender. Author. A classroom at W.P. Carey. And a weekly newsletter that our most skeptical prospects read for a month before they call.
Christopher Myers is the founder and CEO of B:Side Advisors. He has spent 15 years inside small business as a founder, a lender, and an advisor. As CEO of B:Side Capital since 2020, he leads an organization that has approved more than 5,500 small business loans and helped create 45,300 jobs across Colorado, Arizona, New Mexico, and Utah.
He did not start B:Side Advisors because AI was trendy. He started it because after years of watching small businesses struggle to compete, he saw what AI could do, and he knew most Main Street businesses would never get there without help.
Christopher is a professor at Arizona State University's W.P. Carey School of Business, where he teaches entrepreneurship and leadership. He was inducted into the W.P. Carey Hall of Fame in 2017. Since 2018 he has also served as Entrepreneur In Residence at Skysong Innovations, ASU's technology commercialization arm.
Christopher is a contributing writer at Entrepreneur.com and publishes The B:Side Way, a weekly newsletter on current events impacting the world, the economy, and your business. He is the author of Enlightened Entrepreneurship (2015) and The Fourth Turning Leader: An Honor Code for an Age of Upheaval (2026).
His work has been featured in Forbes, The Wall Street Journal, The New York Times, MSNBC, Fox Business, TechCrunch, and Inc. Magazine.
Christopher co-founded BodeTree, a fintech platform for small businesses, acquired by Helios Companies in 2018. Earlier, he served as Managing Director and Interim Global CEO of Yellow Express Global in Sydney, Australia.
Founder featured in Forbes, The Wall Street Journal, The New York Times, Inc., TechCrunch, MSNBC, and Fox Business.
Founder: ASU W.P. Carey professor, Hall of Fame inductee, author.
Audit and sprint bands published. Managed scoped in writing before kickoff.
5,500+ small businesses financed. 45,300+ jobs created since 1990.
Each one touches the small businesses we have spent our careers serving. These are not three separate problems. They are one opportunity.
Major companies are cutting knowledge work by the tens of thousands. Microsoft's CEO of AI, Mustafa Suleyman, has predicted AI will achieve human-level performance on most white-collar tasks within 12 to 18 months. The question that used to be 'who should we hire' is becoming 'do we need to hire at all.'
The career ladder that built the American middle class is disappearing from the bottom. Students who did everything right are about to graduate into a labor market that may not have a seat for them.
Thousands of knowledge-work businesses know they need AI. They cannot afford McKinsey. They do not trust a random freelancer with their operations. The gap between what AI can technically accomplish and what these businesses have actually done is large and growing.
B:Side Advisors connects them: we serve the small businesses, we recruit the emerging talent, and we build the bridge.
A Certified Development Company (CDC) and one of the nation's largest SBA lenders. Since 1990, B:Side Capital has helped thousands of small businesses access the capital they need to grow, creating jobs and economic opportunity across Colorado, Arizona, New Mexico, and Utah.
A 501(c)(3) Community Development Financial Institution (CDFI) focused on underserved entrepreneurs. B:Side Fund provides lending, technical assistance, and resources to small business owners overlooked by traditional financial institutions.
An AI implementation firm helping small and mid-size businesses adopt the tools reshaping their industries. We combine the family's 35 years of small-business operating expertise with AI-fluent talent to deliver transformation that is both accessible and strategic.
Five stances we hold. Not aspirations. Not wall posters. These are the rules that decide what we turn down.
If we cannot name the price, we have not defined the work.
We do not resell software. We have no margin on your tool choices. Ever.
The person on your kickoff call is on your final delivery call.
We will tell you when AI is not the right move right now. We are paid on implementations that work, not on audits that lead to mediocre sprints.
Part of our model is giving AI-fluent graduates real work on real businesses. We recruit. We train. We keep the career ladder intact.
To help small and mid-size businesses build durable enterprises in the AI era. We do that by making expert implementation accessible, by developing the next generation of AI-fluent talent, and by bridging the gap between what technology can do and what Main Street has actually done.
30 minutes. No pitch. We will tell you honestly whether we are the right fit.
Senior advisor on the call. No sales rep. No pre-deck.
